Omar A. Mohanna
AmCham President and Chairman
Suez Cement Group of Companies
Mr. Omar Mohanna is chairman of Suez Cement Group of Companies, the leading cement producer in Egypt. He is also chairman of the Alexandria Tire Company, Egypt’s largest tire producer and subsidiary of Pirelli. He has served on the board of directors of diverse companies, and is currently board member of ACE Insurance Co., Egypt, an affiliate of the U.S. multinational ACE. Mr. Mohanna’s over 25 years of local and international commercial and investment banking culminated in the position of vice chairman and managing director of Egypt Arab African Bank (EAAB). He subsequently held the position of managing director of Accor Hotels Group in Egypt. As an economist, and through active participation in a number of business organizations and ministerial bodies, Mr. Mohanna has supported the growth of Egypt’s private sector, bringing his knowledge and expertise to bear at the policy level and promoting increased trade and investment. Mr. Mohanna is president of the American Chamber of Commerce in Egypt and honorary chairman of the Egyptian Insurance Brokers’ Association. He is also a member of the U.S.-Egypt Business Council, Egyptian Italian Business Council, Foreign Relations and Industry Leaders committees of the Federation of Egyptian Industries, Club d’Affaires Franco Egyptien, Egyptian Businessmen Association and Egypt’s International Economic Forum. He is a member of the General Assembly of the Holding Company for Roads, Bridges and Land Transport Projects, Ministry of Transport; the board of trustees of the Egyptian Institute of Directors, Ministry of Investment; and board of directors of the Industrial Training Council, Ministry of Trade and Industry. In addition, he is vice chairman of the Egyptian Center for Economic Studies (ECES). At the broader community level, Mr. Mohanna is a board member of the New Civic Forum and the Association for the Protection of the Environment, as well as a member of the Egyptian Council for Foreign Affairs.
Saeed El Alfi
Chairman
Consumer Protection Agency
Mr. Saeed El Alfi is the Chairman of the Consumer Protection Agency. He is also the Deputy Chairman of the Eastern Company for Development and Investment, and until 2006, he served as Managing Director of the Egyptian Poultry Company. Prior to this position, he worked in the field of real estate investment at Merrill Lynch in Los Angeles, California. Mr. El Alfi holds a Bachelor of Business Administration from New York University, and he conducted his post graduate studies in Real Estate Marketing, at the University of California, Los Angeles. He is currently a member of the Educational Advancement Committee on the level of the Governorate of Sharqiya as well as a member of the General Secretariat and the Supreme Policy Council of the National Democratic Party (NDP).
Hazem Hafez
Head of Advertising Committee
Consumer Protection Agency
Mr. Hazem Hafez is the founder and Managing Director of Inspire Consulting, specializing in strategic marketing and communications. He is also a board member of B.Tech Group as well as Head of the Advertising Committee of the CPA. Mr. Hafez spent most of his career with PepsiCo International. Working there from 1990, he grew to become the Regional Operations Director for Saudi Arabia, and later the Regional Marketing Director for Egypt, North Africa. In addition, Mr. Hafez had previously developed a solid advertising background with Leo Burnett Egypt where he served as a Director. Mr. Hafez received an Economics degree in 1986 from the Faculty of Economics & Political Science at Cairo University.
Richard L. Cleland
Assistant Director
Division of Advertising Practices
Federal Trade Commission
Mr. Richard Cleland joined the Federal Trade Commission’s Division of Advertising Practices in 1991. In 1996, Mr. Cleland was appointed Assistant to the Director of the Bureau of Consumer Protection, and in 1998, he was appointed Assistant Director of the Division of Service Industry Practices. He currently serves as Assistant Director of the Division of Advertising Practices. His primary area of expertise is the advertising and marketing of health-related products and services. He also supervises many of the Commission’s health fraud and weight-loss product and service law enforcement initiatives. Prior to joining the Federal Trade Commission, Mr. Cleland served as Special Assistant Attorney General and Director of the Division of Consumer Protection in the Iowa Attorney Generals Office.
Gregory W. Fortsch
Senior Attorney
Division of Advertising Practices
Federal Trade Commission
Mr. Gregory Fortsch joined the Federal Trade Commission's Division of Advertising Practices in 2007. He is responsible for monitoring, investigating and prosecuting companies and individuals who violate the nation's consumer protection laws in the areas of false and deceptive advertising, with a focus on companies that provide consumers with health care services and/or products. Mr. Fortsch graduated with departmental honors from Johns Hopkins University in 1991 with a B.A. in History and, in 1994, earned a juris doctor (J.D.) degree from Seton Hall University School of Law. After graduation from law school, he clerked for the Honorable Mark B. Epstein of the Superior Court of New Jersey in New Brunswick, New Jersey. Following his clerkship, he moved to Washington, D.C., where he spent over 8 years in public service, representing the United States Department of Health and Human Services (HHS) and the Food and Drug Administration (FDA) as an attorney for the Department of Justice (DOJ); an attorney in the General Counsel's Office of the Department of Veterans Affairs (VA); and an associate counsel to VA's Board of Veterans Appeals. For 4 years following service at DOJ and VA and prior to his current appointment at the Federal Trade Commission (FTC), Mr. Fortsch was in the private practice of law, where he focused on assisting health care clients involved in federal government investigations initiated by HHS, FDA, and FTC, among other federal agencies, and also counseled clients on various HHS, FDA, and FTC-related matters.
Christopher Graham
Director General
Advertising Standards Authority (UK)
Mr. Christopher Graham became ASA Director General in April 2000. Since November 2004, the ASA ‘one-stop shop’ has been responsible for keeping advertising standards high in broadcast as well as non-broadcast media. The Director General leads the Executive team which supports the work of the ASA Council and the Committees of Advertising Practice. Prior to joining the ASA, Mr. Graham was Secretary of the BBC for three years, working closely with the Chairman and Director-General. Mr. Graham first joined the broadcaster as a News Trainee in 1973. He was Deputy Editor of the Money Programme and became Managing Editor of News Programmes for TV and Radio. From 2003-5, Mr. Graham was Chairman of the European Advertising Standards Alliance (EASA), the federation of advertising self-regulatory bodies across the EU Single Market. He is a Lay Member of the Bar Standards Board, regulating barristers, and a Non-Executive Director of Electoral Reform Services Ltd, the not-for-profit balloting company.
Magda Shahin
Director
Trade-Related Assistance Center – AmCham Egypt
Dr. Magda Shahin is currently the Director of the Trade-Related Assistance Center at the American Chamber of Commerce in Egypt, charged with raising the awareness of the Egyptian business community on trade and trade-related issues. Dr. Shahin has had a long career in Egyptian diplomacy – serving as attaché in Bonn, counselor in New York, deputy chief of mission in Geneva and, lastly, as an ambassador in Athens. She was a member of the Egyptian delegation to numerous United Nations and WTO conferences and has served as a consultant and expert in various seminars, symposiums and workshops organized by the WTO, UNCTAD and ESCWA to explain the principles, practical aspects and impact of the WTO from the perspective of a developing country. In Egypt, she has worked in parallel as a professor at the American University in Cairo, giving graduate as well as undergraduate courses in economics.
Adel Garas
General Manager
Pepsi-Cola Egypt
Mr. Adel Garas is the Managing Director of Pepsi-Cola Egypt, and he has been working for Pepsi-Co for 10 years. Prior to joining Pepsi-Co, Mr. Garas worked for Procter and Gamble Egypt for 10 years. He worked in multiple countries and regions, including Egypt, the U.S. and the Gulf. Mr. Garas graduated from the American University in Cairo in 1986 with a Bachelor’s degree in Economics.
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